Jingles

Below you will find recordings of radio station jingles and examples of programming formats which have been submitted to us over the years.

Limited Use
IMPORTANT: Please note that all archived documents on this site, including all audio recordings, are for historical research, academic and educational purposes only. Any other use of materials on this site, including reproduction for any purposes other than those noted above, including, but not limited to modification, distribution, or re-publication by any means without the prior written permission of CampaignForIndependentBroadcasting.co.uk is prohibited. No other use may be made without the express written permission of this site’s owners.

Trademarks
All trademarks, service marks, and trade names are proprietary to their other respective owners.

Audio Recordings
Important:
The recordings listed below are in .mp3 format within password-protected .zip files. You will need to first download the .zip file to your computer. When you unzip the file, you will need the password which you can obtain at no cost by contacting us and explaining briefly what your interest is.
We also provide some recordings to listen to online here and here.

Documents Archive
Please follow the following link for a list of archived NCRM (National Commercial Radio Movement), CIB (Campaign For Independent Broadcasting) and related documents.


Drake-Chenault
1973 March, Drake-Chenault Demo Promotional 2-disc album, .mp3 92 mins.
You can view graphics of the album sleeve including the front, the back and the album contents list, as well as an accompanying letter from D-C’s Executive Vice President, Pat Shaughnessy. This double album includes demos for the automated radio station format that arguably helped ruin music radio by eliminating the personal touch between the DJ and his/her listener. Details…
Side 1: Stereo
“Hit Parade” format for WLCY Tampa, Florida.
“Solid Gold” format for KXOA Sacramento, California.
Side 2: Stereo
“Classic Gold” format for KRTH (K-Earth) Los Angeles California.
“Great American Country” format for KRSI Minneapolis.
Side 3: Mono
“History of Rock’n’Roll” program feature.
“Golden Years” program feature.
Side 4: Mono
“Top 100 of the 60s” program feature.
Drake Jingles: Series 1.
Drake Jingles: Double A.

PAMS
1964-1968, Pams jingles for WABC, New York City and KLIF, Dallas, .mp3 29-1/2 mins.
This set of PAMS jingles includes the following:
1964, series 27 “Jet Set/Action” for WABC, New York City.
1965, series 29 “Go-Go” for WABC, New York City.
1967, series 32A “Swiszle” for WABC, New York City.
1968, series 35A “All Sound” for KLIF, Dallas.
1972, Pams series 43 “Textures” for WABC, New York City, .mp3 11 mins. View box.
1973, Pams “Custom ’73” promo, .mp3 8-3/4 mins. View box.

Radio Caroline
1968, Radio Caroline South jingles, .mp3 6-1/2 mins.
On 3rd March 1968, both radio Caroline ships “Mi Amigo” and “Caroline”, were seized and towed to Amsterdam by the Wijsmuller salvage company to secure unpaid servicing bills. The mv. Caroline was scrapped but in 1972, the Radio Caroline South ship, mv. Mi Amigo, was sold at auction to Gerard van Dam. Some of the Mi Amigo’s studio equipment, including this Ampex tape recorder, a Spotmaster cassette player and some tapes, were purchased by free radio enthusiast, John Ker, who subsequently very kindly provided these few remaining 1968 recordings dubbed direct from the Spotmaster to the Ampex tape recorder. The recordings include:
1. Johnnie Walker announcing the Andy Archer show with theme tune “Flamingo” by Herb Alpert. (2’14”).
2. Announcement for the Henry Morgan show with theme tune “Sucu Sucu” by the Laurie Johnson Orchestra. (2’20”).
3. “Headline International News” jingle. (7″).
4. “Caroline the sound of the nation” jingle (no vocal). (5-1/2″).
5. “Sounds fine it’s Caroline” jingle (vocal). (17-1/2″).
6. “Boing” sound. (5″).
7. “This is the Spangles Muldoon lunchtime show”. (3″).
8. Advert. for Crosse & Blackwell chicken soup. (27″).
9. Advert for “Motorcycle” magazine. (17″).

William B. Tanner
1973, Demonstration tape for “Mini-Hits” jingles, .mp3 8-1/4 mins. View box.
1973, Demonstration tape for “Creative Sales Service”, .mp3 17 mins. View box.
Bill Tanner created the William B. Tanner Company in 1972, but earlier, from 1957 onwards the company was known and run together with John Pepper and Floyd Huddleston as Pepper Sound Studios and from about 1967 was known as Pepper-Tanner. The company was sold in 1982.

TM Productions
1973?, Demonstration tape for “Propellants” jingles, .mp3 13-1/4 mins. View box.
TM stands for Tom Merriman who, with Jim Long, founded TM Productions (later known as TM Communications Inc.) in 1967. More…

Ending UK Radio Monopoly – 1970 – The Crucial Year

Over the last few weeks we’ve been busy scanning and uploading National Commercial Radio Movement (NCRM) surviving documents and recordings covering the years 1967 to 1969. You can now view any of these items on our Archive page.

Now in the coming days we’ll be focusing on uploading documents for the crucial year of 1970. So why was 1970 crucial in the fight for the end of monopoly radio broadcasting in the UK?

Well, looking back, radio broadcasting in the UK started in 1922 with station 2LO initially using a small 100 watt transmitter on the top floor of Marconi House in London’s Strand. Later the same year the BBC (British Broadcasting Company) was created and although broadcasts during 1923-1926 included some sponsorship – for Harrods department store and newspapers such as the Evening Standard, News Of The World and Daily Herald – all advertising ceased in January 1927 when the BBC’s (Corporation) monopoly license was granted which prohibited all forms of sponsorship or advertising.

During the 1920’s and 1930’s the only way advertisers could reach the UK’s growing radio audience was via the popular English language broadcasts of offshore commercial radio stations such as Radio Paris, Radio Normandy and Radio Luxembourg (RTL), all of which broadcast from continental Europe. Many of these broadcasts were organised by the International Broadcasting Company (IBC) which was formed by Conservative MP and commercial radio pioneer, Captain L.F. Plugge.

But when the 2nd World War started in 1939, all these stations ceased broadcasting and when war ended none restarted in English except RTL which was heard for many years in the evenings only on 208 metres (1439kcs.).

So from 1945 onwards, the BBC’s monopoly was largely restored and so it was to remain until 1964, when Ronan O’Rahilly‘s Radio Caroline first came on the air, to be followed by Radio London, Radio 390, Radio Scotland and many others. By 1966 the UK was ringed by up to 10 unlicensed stations broadcasting from ships or ex-military anti-aircraft forts located around the Thames estuary which had gained a substantial listenership of people who clearly preferred the pirates’ programmes to those of the BBC.

It was over three years later, in August 1967 that the British government finally passed a law forbidding UK citizens from advertising or supplying services to the pirate stations and by March 1968 they had all gone.

To replace the very popular offshore pirate radio stations the then Labour government, instead of introducing alternative radio services to the BBC, a decision which would likely have received some popular approval, decided instead to dogmatically uphold the radio monopoly by requesting the BBC to introduce a new music service called “Radio One” which started in September 1967.

The Labour government also asked the BBC to start a series of local radio stations up and down the country to be paid for out of the radio listeners’ license fee. This was clearly unfair and wasteful because listeners in areas without any local station still had to pay. Also, for much of the time, these BBC local stations simply duplicated existing programmes which listeners could already hear by tuning to Radios 2 or 4! An obvious waste of taxpayers’ money as well as a waste of frequencies.

On the other hand the Conservative party had in March 1969 promised to introduce independent commercial radio and so end the BBC’s radio monopoly if it was returned to power at the next General Election.

This then was the prevailing situation at the beginning of 1970 with the Labour government, on one side, dogmatically opposed to any form of commercial radio and the Opposition Conservatives on the other side, promising its early introduction.

Then in 1970 two events took place…

First, on 24 March 1970 a powerful new offshore pirate radio ship called Radio Northsea International (RNI) started broadcasting from mv. Mebo II anchored in international waters, 5 miles from Frinton/Clacton-on-Sea, Essex.

Second, Prime Minister, Harold Wilson announced a General Election for the 18th June 1970.

The Labour Government, thinking they had finally “seen off” the radio pirates with their 1967 legislation, must have been – to say the least – annoyed at the appearance of RNI. On 15th April 1970 the Ministry of Posts and Telecommunications, overseen by the Minister responsible, Mr John Stonehouse, started unprecedented jamming of RNI’s broadcasts using a transmitter located at Beacon Hill near Rochester, Kent and later with an additional high power transmitter at Canewdon, near Southend Airport.

RNI changed their medium wave frequency several times in the coming weeks but each time they found the Ministry’s jamming transmitters following them. Eventually, on or about 13th May 1970, RNI settled on 1232 kHz (244 metres), a frequency allocated and used by Czechoslovakia. This improved RNI’s reception but was adjacent to the BBC’s pop music station Radio One on 1214 kHz (247 metres).

The proximity of the two stations resulted in the Ministry’s jamming causing interference to BBC Radio as well as to RNI, especially in Kent and elsewhere in south-east England resulting in many listener complaints. Apart from difficulties listening to Radio One, they were naturally annoyed about the cost because, as taxpayers, they were paying first to listen to Radio One and were paying again for the cost of the jamming transmitters! Not surprisingly, the Labour controlled Ministry brushed off this accusation in a letter to CIB dated 18th June 1970 (Election day) by saying that RNI “… proved to be the principal source of the interference“.

RNI responded to the jamming with pro-Conservative party political messages for the general election and during the week starting 13th June 1970 changed its name to “Radio Caroline International”.

Labour lost the General Election on 18th June 1970, the first in which the 18-21 age group were allowed to vote. Was RNI the cause of Harold Wilson’s 1970 General Election defeat? That’s a difficult question to answer which the BBC’s 2011 programme, “The Radio Election 1970” tries to answer. Analysing the election results shows that in the constituencies nearest to RNI the swing against Labour was greatest. Several constituencies in London and the South East were marginals and a swing of just 1% was needed to change the result. But elsewhere in Britain RNI’s broadcasts probably had little or no effect on the result.

The new Conservative government appointed Chris Chataway the new Minister of Posts & Telecommunications but to many people’s disappointment, the jamming did not stop until RNI returned to the Dutch coast on 23rd July.

Unlike his Labour predecessor, Chris Chataway, in a written reply to Conservative MP for Rochester and Chatham, Peggy Fenner, did concede that there had indeed been at least “a few genuine cases of interference to Radio One…“. Chataway also hinted at the true reason for the jamming of RNI when he said that: “My action in ‘jamming’ is the only way in which we can prevent the station establishing itself and incidentally prevent a spate of pirate broadcasting.”

At the opening of Parliament on 2nd July 1970, the Queen’s Speech confirmed that legislation for UK mainland commercial radio was to be introduced and the first stations, LBC and Capital Radio finally came on air in October 1973.

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