Restoring Soul Music Radio WAOK 1971 – A Day In The Life

Back in August 1971, CIB contacted several commercial radio stations in the US and other countries in order to better formulate its proposals to the UK government for the introduction of commercial radio on the UK mainland. CIB received several positive replies, including airchecks from WBZ in Boston Mass., WFIL in Philadelphia, WBAP in Dallas/Fort Worth, Radio Tarawa in the Gilbert & Ellice Islands and 2UE in Sydney Australia, to name a few.

CIB also received an aircheck tape from Ken Goldblatt, the Station Manager at WAOK in Atlanta GA – one of the very first U.S. radio stations to adopt an all R&B/Soul music format in 1956, thanks to DJ and part-owner, Zenus “Daddy” Sears.

This WAOK aircheck tape was a bit special for several reasons…

Zenas "Daddy" Sears

Zenas “Daddy” Sears

Zenas Sears (1914-1988) began his career as a disc jockey following his exposure to black music serving in the US Armed Forces Radio during World War II. When war ended in 1945, he worked at Atlanta GA radio WATL, pioneering African-American popular music broadcasting and in 1948 moved to radio WGST, where his show “The Blues Caravan” aired nightly.

In 1956 he became joint owner of radio WATL, changing the call-letters to WAOK and successfully pioneering the format to African-American popular music – Blues, Rhythm & Blues and Soul music. Zenas Sears also promoted and arranged live performances, featuring artists like Tommy Brown, Billy Wright, Chuck Willis and Little Richard.  Zenas Sears and WAOK were also responsible for the 1959 live recording of the best-selling album “Ray Charles in Person“. Last but not least, Sears was also an important supporter of the American civil rights movement.

In 1985 WAOK radio was sold and today it’s a News & Talk station.

So what about this 8 hour WAOK tape recording? …

Well, compared with other radio stations that sent us studio quality tapes recorded at 15 or 7-1/2 inches per second (ips), the tape from WAOK was recorded at only 1-7/8 ips – a low speed usually used only for speech recordings – on 4 tracks, so the sound quality is very poor … judge for yourself with this short extract

But if this WAOK tape lacks quality, it easily wins out on q-u-a-n-t-i-t-y, because the tape contains 8 complete, unedited hours of programming … all made on just one day …

So this memorable tape is like a day in the life of radio 1380 WAOK Atlanta … all recorded on Wednesday, 28th July 1971 and stretching into the early morning hours of the next day … here is the detailed program list as supplied by WAOK’s Ken Goldblatt.

Remastering & Digitizing …

Not having the know-how myself about how to rescue the recording quality, I asked my sound engineer and DJ friend in England, John Ker, for help. John, better known to many as John Harding from offshore pirate Radio Atlantis, achieved an excellent result – Thanks John 🙂 … and returned the tape to me, complete with 8 CD discs.
John says: “The tape quality is low, not Scotch brand although it is on a Scotch spool … the recording is at a low level on the tape causing the signal-to-noise ratio to be very low. The noise made the audio sound blurred. Initially I edited out clicks which were at a very high level compared to the programme material. Using Sound Forge I then sampled a fingerprint of what needed to be removed (in this case background hiss) taken from a short (less than a second) gap between commercials. Once the hiss was removed, a boost to the treble and then as they say in France “Voila”.”

I’m now in the process of uploading the contents of all 8 CDs so everyone can enjoy and re-live again the sound of Soul Music 1380 WAOK as it was back in July 1971.

Here are the details of these 8 CDs with links so you can listen online now …

Wednesday, 28th July 1971 …
Disc #1 07.00-08.00 hrs. “Wake Up Atlanta” with Burke Johnson standing in for Bob McKee.
Disc #2   11.00-12.00 hrs. The Jerry Thompson Show.
Disc #3   15.00-16.00 hrs. The Larry Tinsley Show.
Disc #4   16.00-17.00 hrs. The Duane Jones Show.
Disc #5   19.00-20.00 hrs. The Duane Jones Show.
Disc #6   20.00-21.00 hrs. The Doug Steele Show.
Disc #7   21.00-22.00 hrs. The Doug Steele Show.
Thursday, 29th July 1971 …
Disc #8   01.00-02.00 hrs. The Dream Girl (Zilla Mays).

And here is a copy of WAOK’s full programme schedule as it was in July 1971:

And finally, here’s the answer to the question:
How did Zenas Sears gain the “Daddy” nickname?
Well, the story goes that one evening, Sears was on the air at WGST, when a local hospital called to inform him that his wife had gone into labor.
Sears rushed off to the hospital with a disc still playing on the turntable. After it finished, all the listeners heard was the repetitive sound of a needle in an empty record groove for the rest of the night.
When word got around that Zenas Sears had abandoned his show to witness the birth of his twin baby boys, his Atlanta audience began calling him “Big Daddy” – later shortened to just “Daddy”.

P.S. These WAOK radio classic soul music recordings have been independently reviewed by the Stepfather Of Soul.

Jingles

Below you will find recordings of radio station jingles and examples of programming formats which have been submitted to us over the years.

Limited Use
IMPORTANT: Please note that all archived documents on this site, including all audio recordings, are for historical research, academic and educational purposes only. Any other use of materials on this site, including reproduction for any purposes other than those noted above, including, but not limited to modification, distribution, or re-publication by any means without the prior written permission of CampaignForIndependentBroadcasting.co.uk is prohibited. No other use may be made without the express written permission of this site’s owners.

Trademarks
All trademarks, service marks, and trade names are proprietary to their other respective owners.

Audio Recordings
Important:
The recordings listed below are in .mp3 format within password-protected .zip files. You will need to first download the .zip file to your computer. When you unzip the file, you will need the password which you can obtain at no cost by contacting us and explaining briefly what your interest is.
We also provide some recordings to listen to online here and here.

Documents Archive
Please follow the following link for a list of archived NCRM (National Commercial Radio Movement), CIB (Campaign For Independent Broadcasting) and related documents.


Drake-Chenault
1973 March, Drake-Chenault Demo Promotional 2-disc album, .mp3 92 mins.
You can view graphics of the album sleeve including the front, the back and the album contents list, as well as an accompanying letter from D-C’s Executive Vice President, Pat Shaughnessy. This double album includes demos for the automated radio station format that arguably helped ruin music radio by eliminating the personal touch between the DJ and his/her listener. Details…
Side 1: Stereo
“Hit Parade” format for WLCY Tampa, Florida.
“Solid Gold” format for KXOA Sacramento, California.
Side 2: Stereo
“Classic Gold” format for KRTH (K-Earth) Los Angeles California.
“Great American Country” format for KRSI Minneapolis.
Side 3: Mono
“History of Rock’n’Roll” program feature.
“Golden Years” program feature.
Side 4: Mono
“Top 100 of the 60s” program feature.
Drake Jingles: Series 1.
Drake Jingles: Double A.

PAMS
1964-1968, Pams jingles for WABC, New York City and KLIF, Dallas, .mp3 29-1/2 mins.
This set of PAMS jingles includes the following:
1964, series 27 “Jet Set/Action” for WABC, New York City.
1965, series 29 “Go-Go” for WABC, New York City.
1967, series 32A “Swiszle” for WABC, New York City.
1968, series 35A “All Sound” for KLIF, Dallas.
1972, Pams series 43 “Textures” for WABC, New York City, .mp3 11 mins. View box.
1973, Pams “Custom ’73” promo, .mp3 8-3/4 mins. View box.

Radio Caroline
1968, Radio Caroline South jingles, .mp3 6-1/2 mins.
On 3rd March 1968, both radio Caroline ships “Mi Amigo” and “Caroline”, were seized and towed to Amsterdam by the Wijsmuller salvage company to secure unpaid servicing bills. The mv. Caroline was scrapped but in 1972, the Radio Caroline South ship, mv. Mi Amigo, was sold at auction to Gerard van Dam. Some of the Mi Amigo’s studio equipment, including this Ampex tape recorder, a Spotmaster cassette player and some tapes, were purchased by free radio enthusiast, John Ker, who subsequently very kindly provided these few remaining 1968 recordings dubbed direct from the Spotmaster to the Ampex tape recorder. The recordings include:
1. Johnnie Walker announcing the Andy Archer show with theme tune “Flamingo” by Herb Alpert. (2’14”).
2. Announcement for the Henry Morgan show with theme tune “Sucu Sucu” by the Laurie Johnson Orchestra. (2’20”).
3. “Headline International News” jingle. (7″).
4. “Caroline the sound of the nation” jingle (no vocal). (5-1/2″).
5. “Sounds fine it’s Caroline” jingle (vocal). (17-1/2″).
6. “Boing” sound. (5″).
7. “This is the Spangles Muldoon lunchtime show”. (3″).
8. Advert. for Crosse & Blackwell chicken soup. (27″).
9. Advert for “Motorcycle” magazine. (17″).

William B. Tanner
1973, Demonstration tape for “Mini-Hits” jingles, .mp3 8-1/4 mins. View box.
1973, Demonstration tape for “Creative Sales Service”, .mp3 17 mins. View box.
Bill Tanner created the William B. Tanner Company in 1972, but earlier, from 1957 onwards the company was known and run together with John Pepper and Floyd Huddleston as Pepper Sound Studios and from about 1967 was known as Pepper-Tanner. The company was sold in 1982.

TM Productions
1973?, Demonstration tape for “Propellants” jingles, .mp3 13-1/4 mins. View box.
TM stands for Tom Merriman who, with Jim Long, founded TM Productions (later known as TM Communications Inc.) in 1967. More…

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